Charles Fall for NY | CreatEscape Ent.

IMPACTFUL DIGITAL STRATEGY FOR A TRUSTED LOCAL LEADER

CLIENT

NYS Assemblyman Charles Fall

LOCATION

Staten Island, NY

PROBLEM

As Assemblyman Charles Fall prepared for re-election, his campaign needed more than just visibility—it needed connection. With limited digital infrastructure and an evolving media landscape, the challenge was to build a strategy that reached and resonated with voters across Staten Island’s District 61, especially younger and disengaged audiences. The campaign required a strong, creative digital presence that could humanize the candidate, clarify the mission, and mobilize the community.

iMPLEMENTATION

Website Design & Content Updates

Paid & Organic Social Media Strategy
Digital Media & Paid Banner Ads

Campaign Performance Tracking & Reporting

SOLUTION

CreatEscape came on as the campaign’s Digital Director and creative partner, leading the full development and execution of a cohesive digital media strategy across three election cycles (2018, 2020, and 2024). We launched compelling video content, visual storytelling campaigns, and paid media that translated complex policy goals into people-first narratives. From voter education reels to branded social graphics and website updates, every asset was designed to cut through the noise and build trust.

VALUE DELIVERED

Our work helped boost engagement, amplify key messages, and ultimately support wins across three election cycles. The campaign’s digital platforms saw stronger reach, better clarity, and deeper community connection. By blending strategy with storytelling, we turned scrolls into support—and helped re-elect a public servant committed to real change.